Content For Marketers.
Content is a powerful marketing tool. With the right content, your business can find new sales, eclipse the competition and build lasting, valuable relationships with its audience.
But not everyone has the time to execute a content marketing strategy properly, and bad content is worse than no content at all. If your content isn’t relevant, unique and competitive, it will fail to deliver the results you’re after and it may even set you back.
At SCRIBE, we work for busy marketing managers and MDs in a wide range of industries, ghostwriting regular, high-quality blog & social media content on their behalf. We’re content marketing experts, with a track record of success in three key content areas:
Content Solutions For Marketing Professionals
Our job is to deliver meaningful content for your organisation. Content that helps your audience, demonstrates your expertise and wins you a larger share of the market.
We work hand-in-glove with you and your existing marketing team, researching your audience and your market thoroughly before producing exceptional evergreen content that grows your business.
We write in your brand’s voice, delivering authentic, relevant, helpful, fact-checked text and graphics. We handle everything from initial strategy and research through to the final performance reports.
Content marketing fit for 2021
2021 is an important year for all of us. The SEO landscape is constantly evolving, and now more than ever we need to find new ways to serve our customer base effectively.
Modern content needs to comply with Google’s E-A-T (Expertise, Authority and Trustworthiness) guidelines. It needs to answer the kinds of questions that your customers are asking. We pride ourselves on creating genuinely useful resources and information that your audience will want to read and return to.
We ghostwrite expert content for clients in a wide range of sectors (including YMYL). We keep up-to-date with the latest trends, take full responsibility for the performance of our content, and provide full, transparent quarterly reports.
WHO WE WORK WITH
““SCRIBE Studio went above and beyond what I had expected. I wouldn’t hesitate to use their knowledge, experience and skills on future projects.””
What makes our content different?
Content works best when it serves the reader.
The content we produce is focused on helping your target audience.
We focus in on what they want to know, and what’s going through their mind, when they’re reading your blog post or newsletter.
Chances are, you’re not the only ones trying to attract new customers with content.
We study every aspect of your competitors’ content — topics, schedule, format and quality — then we produce best-in-show content that leaves your competitors in the dust.
It’s the only way to win the daily fight for attention.
When we write for your business, we write as your business. There’s only one way to do this convincingly: obsessively research your business, your competition, your customer base and your industry.
We want our ghostwritten content to sound like it comes from inside your organisation, so we do everything in our power to develop a deep-in-the-bones understanding of your industry.
We fact-check your blog posts every 3 months, and we ensure that every article is fully referenced, with links to trusted academic, government or institutional sources. If a link isn’t good enough for a university essay, it won’t go live on your site.
Clients also get a quarterly progress report that includes recent Google rankings, ROI metrics and strategy notes explaining where we’ll take the campaign next.
It’s not enough to have content that reads well – it has to look great, too. That’s why SCRIBE’s content marketing solution includes all of the custom graphics, charts, slideshows and data tables you need.
Our talented design and data visualisation experts work alongside our writers to deliver beautiful one-of-a-kind evergreen visuals that keep your readers coming back for more.
Our service is designed to support marketers just like you. We’ve helped the people we work with to win bigger customers, recruit talented new employees, boost market share, improve their communications and even get exposure on national television.
Most of our work is covered by NDA, but a few of our clients have given us permission to share case studies on request. Please get in touch and we’ll tell you more.
software we speak
Our content marketing solution is a ‘done for you’ service. You don’t have to upload content yourself, troubleshoot formatting issues or run extra reports. Just set us up with access to your CMS and analytics tools, and we’ll take it from there.
We work with all of the major content marketing tools, including:
Get in touch with SCRIBE
If it’s time to review your content marketing strategy, get in touch with us. We’ll talk you through some of our recent projects and come up with a content marketing plan that works for your organisation.